Announcement regarding our sponsored petition product
On June 30th, 2016, we announced a major expansion to our platform to further amplify this emerging citizen power: a new suite of fundraising tools. In addition to empowering people to raise their voices to create campaigns for change, people will now be able to use Change.org to raise money to drive those campaigns to victory.
One of these tools is now available in the U.S. — crowdfunding — and it’s clear there is immense potential power in combining citizen-driven crowdfunding efforts with citizen-driven advocacy campaigns.
To enable us to focus on building these fundraising tools, we will be phasing out our Sponsored Petitions advertising product such that the product offering will be sunset on December 31, 2016.
We’ve been fortunate to help more than 1,000 remarkable organizations grow their membership through Sponsored Petitions, and look forward to working with many of them through the new fundraising and advocacy tools we will be rolling out. Nonprofits will still be able to connect with passionate Change.org users to advance their campaigns, and as an illustration of the potential, the first organization to pilot a crowdfunding campaign raised $125,000 in less than a month.
We look forward to deepening our work with organizations around the world; providing them with tools to help them create the kind of change they want to see.
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